Your Denver Ford Dealer, Groove Ford, has some exciting news from Ford Motor Co. that we would like to share with you.
I'm sure you have noticed all the new car commercials coming out lately, especially since the Super Bowl. Well, I would like to focus on one in particular, the new Ford Focus in Denver.
Ford Motor Co. is going to launch a revolutionary advertising campaign that will include 50 new commercials specifically aimed at the 2012 Ford Focus. They have given us a teaser commercial that you can see in the video above.
The campaign marks the first time Ford has taken a global approach to marketing one of its vehicles. The Focus and 14 of its technology innovations will be featured in 50 commercials tailored to markets where the vehicle will be sold.
"Ford is creating new ways to cut through the clutter and win consumers' attention with information they care about most -- technology that improves their lives," Jim Farley, Vice President of Global Marketing, sales and service, said in a recent press release.
The commercials will tout amenities such as rain-sensor wipers, parallel-parking assist, a rearview camera, Wi-Fi access, Sync and MyFord Touch technology. A new four-cylinder, direct-injection engine that Ford estimates will be rated at up to 40 mpg highway also will get attention. All of which will be available at your Denver Ford Dealership, once the vehicle has been released. Many of these features are not offered on other vehicles in the compact car segment, Ford said.
Ford is also zooming in on the new trend of social media advertising. Ford has said it wants to market the Focus to younger buyers, but it also expects some baby boomers to move down from mid-sized cars and SUVs because of the Focus' technology, better fuel economy and lower price tag.
If you are looking for a Ford for sale in Denver, Groove Ford is your premier Ford dealership. We have a great selection of new Fords and vast inventory of used cars to choose from as well. Our sales guides are very knowledgeable and can answer any question you may have.
We also have a great facility for car repair in Denver. Our technicians are Ford factory certified and equipped to handle any type of repair or routine maintenance that your car, Ford or any other make, may need. So if you are looking for service or a brand new car, Groove Ford is your ideal all inclusive location.